The problem with the current punishment system is that the Administration doesn't bother to notify players that: "Hey, there have become too many people doing things we wouldn't want to see on the server. It doesn't break the rules, but it breaks the overall atmosphere. Be careful, because we will not be favored after this message."
So, literally threatening a finger is not as bad or childish as it seems at first glance. It's different when the administration first turns a blind eye and then carries out a series of demonstrative executions. I didn't come here to play the lottery or Russian roulette, where a seemingly harmless offense (if there is one at all) will get me a month-long ban or more. Simply because someone decided that I should be the starting point for change.
Writing one simple post along the lines of “You players are too naked and your meme-names have gone too far” is a matter of 5 minutes. Not a comment anywhere, but exactly the post. Players will be able to adjust to any of your new rules if you communicate them in a timely manner and give them at least 2 weeks to think about it, ask the necessary questions and remove any doubts about your decisions.
Having been an admin myself outside of Discovery, this is the approach I've taken, and because of it, players have never once had any doubts about the decisions we've made.
Discovery is a server of dreams. And I'm a big dreamer.